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03.06.2021 | By paul_simpson


Posted in News

Members may be interested in disseminating the information below from NHS111 more widely.

NHS England and NHS Improvement has launched the next phase of the ‘Help Us, Help You’ campaign which focuses on the NHS 111 service as a new way to access A&E/Emergency Departments. We are again asking for your help to communicate the important campaign messages to your audiences and availability of resources and alternative formats including BSL and easy read which are easily accessible on the campaign website.

The aim of this campaign is to direct people to use NHS 111 first when they have an urgent but not life-threatening medical need, rather than going straight to A&E. If the patient needs urgent care, NHS 111 can now book them in to be seen quickly and safely in A&E and help ensure that patients receive the right care, in a timely and safe way. We are also keen to highlight that the NHS 111 service can be contacted by textphone and NHS 111 BSL interpreter service.

We would be grateful if you could help communicate these messages via your channels including social, newsletters, and of course word of mouth to reach people who might otherwise miss out.

To support activity below are details of links and attached resources:

 – suggested copy highlighting the campaign messaging and social posts

NHS 111 alternative formats 

Formats with details of how to use the NHS 111 service, all hosted at nhs.uk/111:

– easy read and large print leaflets, also attached

– audio version:https://we.tl/t-vkhZKVjyqK

– BSL version, also available on Youtube at https://youtu.be/dIOs94YcWHI and to download: https://we.tl/t-wTgFx6Tgnn


NHS 111 TV ad and poster

– the campaign TV ad with BSL which is suitable for online use and social posts

can be downloaded here https://we.tl/t-rreLomSswd

– or viewed on Youtube at https://youtu.be/tjIrZfBD_yg

– the campaign poster

– an easy read image for social activity


Further details about the campaign and additional social assets, leaflets, posters and alternative formats including braille are available on the PHE Campaign Resource Centre at campaignresources.phe.gov.uk